07 Aug 2022

Waterford encouraged to support Alzheimer’s Memory Ribbon flag day

Waterford encouraged to support Alzheimer’s Memory Ribbon flag day

The Alzheimer Society of Ireland's CEO Pat McLoughlin with Alzheimer’s Memory Ribbon supporter Kay Gernon

The Alzheimer Society of Ireland’s (ASI) is calling on the Waterford public to support its annual nationwide flag day collection Alzheimer’s Memory Ribbon, which takes place on Thursday in every county in Ireland. 

The Memory Ribbon campaign is calling on the public to share treasured memories of their loved ones affected by dementia while donating to this worthy cause.

After the disappointment of the Government’s decision not to designate a dedicated ring-fenced budget for dementia supports and services in Budget 2019, ASI's CEO Pat McLoughlin wants to drive home to Government the importance of days like Memory Ribbon, which raise funds to fill the shortfall by Government to support the vital services needed by the 55,000 people living with dementia and their families.

With the HSE’s National Service Plan to be announced soon, ASI has been working tirelessly to ensure that the Government will direct part of that €1.05 billion funding to dementia-specific supports and services and the Emergency Dementia Summit taking place on Wednesday, November 28, in Buswells Hotel will address this need.

By sharing a memory and donating €3 to the ASI, members of the public can give a gift that will change lives as every donation made will go directly towards providing vital services to people living with dementia and the loving families who support them.

Members of the public can either buy a Memory Ribbon pin from one of the ASI staff members or volunteers around the country or on

Over 700 local volunteers from all over the country – including a number of local schools, men’s sheds, corporate partners and Irish Countrywomen Association – will be selling Memory Ribbon pins at €3 each on the streets in communities, towns and cities all over Ireland.

“I’m delighted to be joining the hundreds of volunteers all across the country who have donated their valuable time to support our Memory Ribbon campaign," said ASI’s CEO Pat McLoughlin.

"The Alzheimer Society is under-funded with the demand for service increasing all the time. By sharing a memory and donating €3 to the Alzheimer Memory Ribbon campaign, you are helping to support our services all across the county.

"I also want to take this opportunity to remind Government that the HSE’s National Service Plan which will be announced soon, giving them the opportunity to direct funds for dementia-specific supports and services to address the pressing issue of dementia in Ireland.

"There are thousands of families up and down the country who have been struggling to access basic minimum level of supports and services for loved ones with dementia, and as a society we are failing to provide these people with the supports they need. That is why are holding an Emergency Dementia Summit on Wednesday, November 28, in Buswells Hotel as we see this as another opportunity as part of our ongoing campaign to drive home the need for funds for dementia-specific supports.

"Every Memory Ribbon that members of the public buy will go directly to help fund vital services, like our 51 day care centres around the country which provide specialist care for people with dementia or our home care service which provides trained dementia care workers for people in the comfort and security of their own homes," he added. 

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